Blaublobbing Inflatable Sculpture

The installation for the contemporary artist Loris Cecchini at Galerie Aveline

Giant flexible PVC bubbles emerge from the windows of the facade of a nineteenth-century building, as if mysteriously inflated from the inside. Transparency and technology break with the sturdiness and the heritage that characterise the building. This is the fascinating spectacle that awaited those walking in Rue du Faubourg Saint-Honoré, the address of the famous Aveline Art Gallery.

The two ‘bubbles’ were an installation by the contemporary artist Loris Cecchini (Milan, 1969) whose work, in those months, was on display inside the gallery.

The title of the work, Blaublobbing, combines the ‘blau’ (the colour blue in German) with the English verb ‘blobbing’, ie making bubbles. As well as a reference to the song Le Mille Bolle Blu, the installation hides a complex project, which combines art and architecture, modifying the aesthetics of the building.

The two transparent envelops, starting from the internal frames of the windows, protrude from the façade of the 19th century building. During the night, they were illuminated based on a slow intermittence: the light placed inside changed in intensity, according to a gradual pulsation, interacting with the other lights of the city, adding to the alienating effect of the inflatables.

The classicism of the building was thus contaminated by a sort of artificial virus, while visitors were faced with a distorted perception of reality and were led into a suspended world, in the territories of poetry and imagination.
Cecchini’s artistic research has always been linked to the experience of space, focusing on environmental installations of an architectural nature. Its effect is to deconstruct the environment, with an implosion of the rigid orthogonality of space.

Ready to shape this artistic installation, of course, FLY IN, having already worked with Cecchini in 2005, on the occasion of his installation in Turin within the ‘Outside’ exhibition curated by Guido Curto.